Application Design I Project 2
22/4/2024-2/8/2024 Week 1 - Week 14
Wong Kai Xin / 0353027
Application Design I / Bachelor of Design in Creative Media / The Design School
Project 2
INSTRUCTIONS
After locking down their App concept and idea, students are now ready to
proceed to UX design. The students are required to produce a comprehensive
UX design document which will provide better directions for them to design
the app.
Based on the information gathered in task 1, students will:
● Determine and verify their target audiences.
● Outline the content element of their app, and exercise card sorting
method to achieve optimum information architecture.
● Listing the app features and identifying the application Minimum Viable
Product (MVP).
● Create wireframes for main screens
CLASS SUMMARY
Week 5
Hybrid card sorting activity
purpose: flexibility, insight, user-centric design
benefits: captures user language, identifies gaps, enhances creativity
class group activity related to card sorting
Week 6
Intro to user experience research
role of UX design
- helps understand users' behavior, goals, needs
- reveals how users interact with a system and identify their pain points
- understanding user emotions during interaction is crucial
5 steps of UX research
- objectives
- hypothesis
- methods
- conduct
- synthesize
- quantitative (uses numeric data to inform evidence-based design decisions) - survey min 50
- qualitative (investigates user behaviors and motivations) - interview around 5-10
Week 7
Here's what you need to accomplish this week:
1. Finalize your interview and online questionnaire questions.
2. Find your participants and conduct the interviews and online
questionnaires.
3. Create at least three user personas.
*Remember, user personas should be based on research and real data. After
using tools like interviews and surveys to gather accurate information
about your audience, you should be able to generate these personas
effectively.
Week 8
ILW
Week 9
process of doing user journey map + digital card sorting + survey responses
+ data analysis
Week 10
for this week, we were required to complete our user flow chart and site map
for our application
site map
- a footprint showing how each page relate to the app's hierachy
- guides users' attention and organise content meaningfully
- content organisation
user path
- includes each step, from the starting to the end point
- task + user actions
PROJECT 2
After learning the card sorting method, we were asked to apply it for our
task. Here I have used it for the current app and how i would personally
categorize the categories
Fig 2.1 card sorting comparison
- CREATE A SET OF ONLINE QUESTIONNAIRES
- CREATE A SET OF INTERVIEW QUESTIONNAIRES
Digital card sorting
here are the results from my 7 participants from the digital card sorting
Fig 2.2 digital card sorting results
Survey
link: https://docs.google.com/forms/d/e/1FAIpQLSfBAD7PD_uK_2FCR0Q5gb5a2xbpq3nObK3EWJacGuOE5V2_oA/viewform
User journey map
With this survey, I got a total of 61 respondents to help with my data
collection and learn about user preferences of the app. And with the
results, I came up with my user journey map
Fig 2.3 user journey map
Site map
After more analysis in the data I have collected from my participants, I changed a little from my digital card sorting to what I think will be more effective to users.
Fig 2.4 site map
User flow chart
Fig 2.5 user flow chart
Submission:
Fig 2.6 Project 2 slides (PDF)
FEEDBACK
Week 6
- Put favorite under user profile (account
- Use different colors for newly added/ rearranged
- Order history should be under personal profile
Week 9
1. Section 1: Demographic Questions
The age range jumps from 44 to 55+ with no 45-54 category.
Add a 45-54 age category.
2. Section 2: User Experience
Asking respondents to download the app might reduce response
rates. Rephrase the instruction to avoid a potential drop in
respondents.
Improve questions:
Have you ever used the Secret Recipe app?
Yes
No (If no, please answer based on your expectations of a
food ordering app)
Or you can reate a separate section for non-users to
ask why they haven't used the app and what features might
entice them.
3. Scale Ambiguity: "Neutral" in your scales could be
interpreted as positive or negative. Consider using a balanced
scale (e.g., Somewhat Difficult / Neither Difficult nor Easy /
Somewhat Easy).
4. Add an open-ended question at the end like "What are your
overall thoughts on the Secret Recipe App?"
- user flow chart: All good , just reset password need to link back the sign in page.
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